Relating to the regulation of platforms for the sale and distribution of software applications for mobile devices.
CriticalImmediate action required
High Cost
Effective:2026-01-01
Enforcing Agencies
Office of the Attorney General (Consumer Protection Division) • Private Litigants (via DTPA private right of action)
01
Compliance Analysis
Key implementation requirements and action items for compliance with this legislation
Implementation Timeline
Effective Date: January 1, 2026
Compliance Deadline: January 1, 2026. (Note: While the standard legislative cycle suggests September 2025, Section 3 of this Act explicitly delays implementation to January 1, 2026, to allow for technical integration.)
Agency Rulemaking: The Office of the Attorney General (OAG) is not explicitly mandated to promulgate rules by a specific date, but industry standards for "commercially reasonable" verification will likely be established by major App Store platforms by Q3 2025.
Immediate Action Plan
Audit User Base: Immediately determine the percentage of your Texas user base that is under 18 to project revenue risk.
Review Monetization Roadmaps: If you plan to introduce new ad networks or in-app purchases in 2026, schedule them carefully. Introducing them *after* the effective date will trigger the "Significant Change" re-consent requirement.
Update Data Retention Policies: Configure systems to process age verification signals ephemerally; ensure no PII regarding age is written to long-term storage.
Revise Insurance: Verify that your Cyber/E&O policy covers regulatory defense for DTPA claims and privacy violations.
Operational Changes Required
Contracts
Terms of Service (ToS) & EULAs: You must revise ToS to explicitly reference Texas parental consent requirements. Warning: Under Sections 121.026 and 121.056, any contract terms (including arbitration clauses and class action waivers) are void and unenforceable against a minor if verified parental consent was not obtained prior to the transaction.
Developer Distribution Agreements: Expect App Stores to amend distribution contracts, adding strict indemnification clauses that shift liability for incorrect age ratings or failure to report "significant changes" directly to the Developer.
Hiring/Training
Engineering/Product Teams: Must be trained on new API requirements for age gating. Developers must build "check-loops" that query the App Store for consent status before executing any transaction or data collection.
Customer Support: Staff must be prepared for a surge in support tickets in Q1 2026 regarding "locked" accounts, as existing minor users may be blocked from purchases until a parent is linked and verified.
Reporting & Record-Keeping
Age Rating Documentation: Developers must assign age ratings based on Texas-specific categories (Child, Younger Teen, Older Teen, Adult) and retain documentation justifying these ratings based on specific content elements.
Consent Logs: App Stores must maintain auditable logs of parental consents and revocations.
Data Deletion Protocols: Developers receiving age/consent data via App Store APIs must implement automated scripts to permanently delete this data immediately after verification is complete. Retention is a violation.
Fees & Costs
Development Costs: High. Budget immediately for 2025 backend re-architecture to support the new verification APIs.
Revenue Impact (Churn): Anticipate a measurable drop in user retention and monetization from minor users due to the friction of the parental consent requirement.
Legal Exposure: Violations trigger civil penalties under the DTPA, including potential treble damages for "knowing" violations, plus attorney fees.
Strategic Ambiguities & Considerations
"Significant Change" Definition: The law requires a Developer to notify the App Store of "significant changes" (privacy, monetization, functionality), which triggers a mandatory revocation of parental consent. It is unclear if minor updates (e.g., UI tweaks) count.
*Risk:* An aggressive interpretation by the AG could mean a standard app update forces you to re-acquire consent from your entire minor user base, creating a massive "churn event."
"Commercially Reasonable" Verification: The statute does not define the specific technology required (e.g., government ID vs. facial estimation). Businesses should monitor the technical standards adopted by Apple and Google in late 2025 rather than investing in proprietary verification solutions prematurely.
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Growing concerns regarding the rise of social media and its pervasiveness in the lives of children and teens leave parents in the position of grasping for the best ways to protect their children. Unlike brick and mortar stores which must verify a consumer's age before the purchase of age-restricted products such as alcohol and cigarettes, minors are currently able to navigate through the digital world without such parameters.
The App Store Accountability Act remedies this by requiring app stores to gain consent from parents to consent to the use of mobile applications by their minor children and, additionally, to provide information from the app developers regarding the app's rating and the reasoning for the rating. App stores have touted that they already employ age verification, so this simply provides additional framework, transparency, and enforcement to protect the children of Texas.
As proposed, S.B. 2420 amends current law relating to the regulation of platforms for the sale and distribution of software applications for mobile devices.
RULEMAKING AUTHORITY
This bill does not expressly grant any additional rulemaking authority to a state officer, institution, or agency.
SECTION BY SECTION ANALYSIS
SECTION 1. Amends Subtitle C, Title 5, Business & Commerce Code, by adding Chapter 121, as follows:
CHAPTER 121. SOFTWARE APPLICATIONS
SUBCHAPTER A. GENERAL PROVISIONS
Sec. 121.001. DEFINITIONS. Defines "age category," "app store," "minor," "mobile device," and "personal data."
SUBCHAPTER B. DUTIES OF APP STORES
Sec. 121.021. DUTY TO VERIFY AGE OF USER; AGE CATEGORIES. (a) Requires the owner of an app store, when an individual in this state creates an account with the app store, to request the individual's age, use a commercially reasonable method of verification to verify the individual's age, and assign to the individual a designation described by Subsection (b).
(b) Requires the owner of an app store to use certain age categories for assigning a designation.
Sec. 121.022. PARENTAL CONSENT REQUIRED. (a) Requires the owner of the app store, if the owner determines under Section 121.021 that an individual is a minor, to require that the minor's account be affiliated with the account of an individual determined to be at least 18 years of age and the minor's parent or guardian.
(b) Requires the owner of an app store to obtain consent from the minor's parent or guardian before allowing the minor to download a software application, purchase a software application, or make a purchase in or using a software application.
(c) Requires the owner of an app store to obtain consent for each individual download or purchase sought by the minor.
(d) Authorizes the owner of an app store, to obtain consent from a minor's parent or guardian under Subsection (b), to use any reasonable means to disclose to the parent or guardian certain information, give the parent or guardian a clear choice to give or withhold consent for the download or purchase, and ensure that the consent is given by the parent or guardian and through the account affiliated with a minor's account under Subsection (a).
(e) Requires the owner of an app store, if a software developer provides the owner of the app store with notice of a change under Section 121.053, to notify any individual who has given consent under this section for a minor's use or purchase relating to a previous version of the changed software application and obtain consent from the individual for the minor's continued use or purchase of the software application.
Sec. 121.023. DISPLAY OF AGE RATING FOR SOFTWARE APPLICATION. (a) Requires the owner of an app store that operates in this state to display for each software application available for download and purchase on the app store the rating under Section 121.052 assigned to the software application and the specific content or other elements that led to the rating assigned under Section 121.052.
(b)� Requires that the information displayed under this section be clear, accurate, and conspicuous.
Sec. 121.024. INFORMATION FOR SOFTWARE APPLICATION DEVELOPERS. Requires the owner of an app store that operates in this state, using a commercially available method, to allow the developer of a software application to access current information related to the age category assigned to each user under Section 121.021(b) and whether consent has been obtained for each minor user under Section 121.022.
Sec. 121.025. PROTECTION OF PERSONAL DATA. Requires the owner of an app store that operates in this state to protect the personal data of users by:
(1) limiting the collection and processing of personal data to the minimum amount necessary for verifying the age of an individual, obtaining consent under Section 121.022, and maintaining compliance records;
(2) transmitting personal data using industry-standard encryption protocols that ensure data integrity and confidentiality; and
(3) deleting personal data obtained for purposes of Sections 121.021 and 121.022 once a user's age is verified and, if applicable, consent has been obtained.
Sec. 121.026. VIOLATION. Provides that the owner of an app store that operates in this state violates this subchapter if the owner enforces a contract or a provision of a terms of service agreement against a minor that the minor entered into or agreed to without consent under Section 121.022, knowingly misrepresents information disclosed under Section 121.022(d)(1) (relating to certain disclosures to a parent or guardian), obtains a blanket consent to authorize multiple downloads or purchases, or shares or discloses personal data obtained for purposes of Section 121.021, except as required by Section 121.024 or other law.
Sec. 121.027. CONSTRUCTION OF SUBCHAPTER. Provides that nothing in this subchapter is authorized to be construed to:
(1) prevent the owner of an app store that operates in this state from taking reasonable measures to block, detect, or prevent the distribution of obscene material, as that term is defined by Section 43.21 (Definitions), Penal Code, or other material that may be harmful to minors;
(2) require the owner of an app store that operates in this state to disclose a user's personal data to the developer of a software application except as provided by this subchapter;
(3) allow the owner of an app store that operates in this state to use a measure required by this chapter in a manner that is arbitrary, capricious, anticompetitive, or unlawful;
(4) block or filter spam;
(5) prevent criminal activity; or
(6) protect the security of an app store or software application.
SUBCHAPTER C. DUTIES OF SOFTWARE APPLICATION DEVELOPERS
Sec. 121.051. APPLICABILITY OF SUBCHAPTER. Provides that this subchapter applies only to the developer of a software application that the developer makes available to users in this state through an app store.
Sec. 121.052. DESIGNATION OF AGE RATING. (a) Requires the developer of a software application to assign to each software application and to each purchase that can be made through the software application an age rating based on the age categories described by Section 121.021(b).
(b) Requires the developer of a software application to provide to each app store through which the developer makes the software application available:
(1) each rating assigned under Subsection (a); and
(2) the specific content or other elements that led to each rating provided under Subdivision (1).
Sec. 121.053. CHANGES TO SOFTWARE APPLICATIONS. Requires the developer of a software application to provide notice to each app store through which the developer makes the software application available before making any change to the terms of service or privacy policy of the software application that:
(1) changes the type or category of personal data collected, stored, or shared by the developer;
(2) affects or changes the rating assigned to the software application under Section 121.052 or the content or elements that led to that rating;
(3) adds new monetization features to the software application, including new opportunities to make a purchase in or using the software application or new advertisements in the software application; or
(4) materially changes the functionality or user experience of the software application.
Sec. 121.054. AGE VERIFICATION. (a) Requires the developer of a software application to create and implement a system to verify for each user of the software application, the age category assigned to that user under Section 121.021(b) and for each minor user of the software application, whether consent has been obtained under Section 121.022.
(b) Requires the developer of a software application to use information provided by the owner of an app store under Section 121.024 to perform the verification required by this section.
Sec. 121.055. USE OF PERSONAL DATA. (a) Authorizes the developer of a software application to use personal data provided to the developer under Section 121.024 only to enforce restrictions and protections on the software application related to age, ensure compliance with applicable laws and regulations, and implement safety-related features and default settings.
(b) Requires the developer of a software application to delete personal data provided by the owner of an app store under Section 121.024 on completion of the verification required by Section 121.054.
Sec. 121.056. VIOLATION. Provides that the developer of a software application violates this subchapter if the developer enforces a contract or a provision of a terms of service agreement against a minor that the minor entered into or agreed to without consent under Section 121.054, knowingly misrepresents an age rating or reason for that rating under Section 121.052, or shares or discloses the personal data of a user that was acquired under this subchapter.
SUBCHAPTER D. ENFORCEMENT
Sec. 121.101. CIVIL ACTION; LIABILITY. (a) Authorizes the parent or guardian of a minor to bring an action against the owner of an app store or the developer of a software application for a violation of this chapter.
(b) Entitles a parent or guardian who prevails in an action under this section, notwithstanding Sections 41.003 (Standards for Recovery of Exemplary Damages) and 41.004 (Factors Precluding Recovery), Civil Practice and Remedies Code, to receive certain relief, damages, fees, and costs.
(c) Provides that a violation of this chapter constitutes an injury in fact to a minor.
Sec. 121.102.� DECEPTIVE TRADE PRACTICE.� Provides that a violation of this chapter is a false, misleading, or deceptive act or practice as defined by Section 17.46(b) (relating to defining "false, misleading, or deceptive acts or practices"). Provides that, in addition to any remedy under this chapter, a remedy under Subchapter E (Deceptive Trade Practices and Consumer Protection), Chapter 17 (Deceptive Trade Practices), is also available for a violation of this chapter.
SB2420 fundamentally restructures the mobile app economy in Texas by mandating strict age verification and verified parental consent for all downloads and in-app purchases by minors. This bifurcated compliance regime imposes strict liability on both App Store Owners (gatekeepers) and Application Developers (creators), classifying violations as Deceptive Trade Practices and rendering unverified contracts with minors void. Implementation Timeline Effective Date: January 1, 2026 Compliance Deadline: January 1, 2026.
Q
Who authored SB2420?
SB2420 was authored by Texas Senator Angela Paxton during the Regular Session.
Q
When was SB2420 signed into law?
SB2420 was signed into law by Governor Greg Abbott on May 27, 2025.
Q
Which agencies enforce SB2420?
SB2420 is enforced by Office of the Attorney General (Consumer Protection Division) and Private Litigants (via DTPA private right of action).
Q
How urgent is compliance with SB2420?
The compliance urgency for SB2420 is rated as "critical". Businesses and organizations should review the requirements and timeline to ensure timely compliance.
Q
What is the cost impact of SB2420?
The cost impact of SB2420 is estimated as "high". This may vary based on industry and implementation requirements.
Q
What topics does SB2420 address?
SB2420 addresses topics including business & commerce, business & commerce--general, business & commerce--trade practices, civil remedies & liabilities and electronic information systems.
Legislative data provided by LegiScanLast updated: November 25, 2025
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