Relating to the regulation of the provision of proxy advisory services.
CriticalImmediate action required
Medium Cost
Effective:2025-09-01
Enforcing Agencies
Office of the Attorney General (Intervention rights and receipt of notices) • Private Right of Action (Shareholders, Companies, Clients)
01
Compliance Analysis
Key implementation requirements and action items for compliance with this legislation
Implementation Timeline
Effective Date: September 1, 2025
Compliance Deadline: September 1, 2025 (No grace period; systems must be live).
Agency Rulemaking: No specific rulemaking is mandated for the Office of the Attorney General (OAG). This creates a "regulation by litigation" environment where the specific standards for "quantifiable economic impact" will likely be defined by the first lawsuits filed after the effective date.
Immediate Action Plan
1.Public Companies: Establish a formal intake process within the General Counsel’s office to receive and review proxy advisor notices starting September 2025.
2.Proxy Advisors: Begin developing and back-testing economic models now to ensure you can produce the required "Written Economic Analysis" for the 2026 proxy season.
3.Asset Managers: Audit your current proxy voting guidelines. If they align with the "solely financial interest" definition, confirm your advisor is not misclassifying your votes.
4.Legal Counsel: Prepare templates for Temporary Restraining Orders (TROs) based on DTPA violations to enjoin proxy advisors from distributing non-compliant advice during critical voting windows.
Operational Changes Required
Contracts
Asset Managers/Institutional Investors: Review Investment Management Agreements (IMAs). If your fiduciary mandate requires maximizing financial returns, ensure your proxy advisor is not triggering "nonfinancial" disclosures, as this creates a paper trail of potential fiduciary breach.
Proxy Advisors: Client service agreements must be amended to include disclaimers regarding "conflicting advice" (Sec. 6A.102) and to clarify that providing the mandatory statutory notices to issuers does not constitute a breach of client confidentiality.
Hiring/Training
Proxy Advisors: You must staff economists capable of producing the "Written Economic Analysis" required by Sec. 6A.101(c). General governance analysts are insufficient; the law requires "quantifiable" projections on investment returns.
Public Companies (Issuers): Investor Relations and Legal teams must be trained to monitor a designated channel for incoming notices from advisors. You must be prepared to file for injunctive relief within 7 days of receiving a non-compliant recommendation.
Reporting & Record-Keeping
Simultaneous Notice Protocol: Advisors must implement automated systems to send a copy of any nonfinancial disclosure to the Subject Company at the exact moment it is sent to the client.
The "Economic Analysis" File: For every recommendation supporting a shareholder proposal against the Board, advisors must retain a written calculation of short- and long-term costs and the projected financial impact.
AG Notifications: Advisors must file notices with the Attorney General regarding conflicting advice and retain proof of these filings.
Fees & Costs
Insurance Premiums: Proxy advisors operating in Texas should anticipate immediate increases in Errors & Omissions (E&O) premiums due to the new DTPA liability exposure.
Litigation Budget: Public companies should budget for potential legal costs associated with seeking declaratory judgments against advisors to block non-compliant proxy votes.
Strategic Ambiguities & Considerations
"Quantifiable Impact" Methodology: The law requires a "projected quantifiable impact on investment returns." It is unclear what methodology the courts will accept for quantifying intangible ESG factors. Advisors risk litigation if their math is deemed speculative.
The "Partly Based On" Threshold: Sec. 6A.101(a)(1) triggers disclosure if advice is based "wholly or partly" on nonfinancial factors. The OAG has not defined where "Governance" (financial) ends and "Social Policy" (nonfinancial) begins. Advisors will likely over-disclose to avoid liability, potentially flooding issuers with notices.
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Proxy advisory firms are hired primarily by institutional investors to conduct research about corporate issuers and to make proxy voting recommendations. They do not themselves owe fiduciary duties to shareholders, but they assist institutional investors (who do owe such fiduciary duties) in making voting decisions on the shareholders' behalf and provide services to facilitate the voting process. The two largest proxy advisory firms hold a dominant market share of approximately 97 percent and are owned by foreign (German and Canadian) entities.
Proxy advisory firms (1) provide voting recommendations and other services that often prioritize non-financial factors, such as ESG or DEI-based standards and (2) provide irreconcilably conflicting recommendations (e.g., "yes" and "no") to different clients on the same company or shareholder proposals, both of which necessarily cannot be in the financial interest of the shareholders. The firms justify these practices on the basis that they do not owe fiduciary duties to the shareholders, while ignoring the reality that their clients do (and that they, in turn, owe fiduciary duties to such clients who rely on them).
Proxy advisory firms also issue corporate governance ratings for public companies, use those corporate governance ratings in formulating their voting recommendations for or against a company, and provide consulting services to companies to assist in raising their corporate governance ratings. Conflicts of interest abound at every step.
What does S.B. 2337 do?
Helps prevent fraud and deceit by requiring proxy advisory firms to make certain disclosures when their proxy advisory services are based on non-financial factors and/or are in conflict with other proxy advisory services relating to the same company or shareholder proposal.
Required disclosures include to the recipient client(s), to the subject company, to the attorney general, and to the general public.
Allows for enforcement of its provisions by reference to existing DTPA and Declaratory Judgment Act procedures and remedies.
As proposed, S.B. 2337 amends current law relating to the provision of proxy advisory services in connection with certain entities domiciled in this state.
RULEMAKING AUTHORITY
This bill does not expressly grant any additional rulemaking authority to a state officer, institution, or agency.
SECTION BY SECTION ANALYSIS
SECTION 1. Amends Title 2, Chapter 21, Business Organizations Code, by adding Subchapter T, as follows:
SUBCHAPTER T. PROXY ADVISORS
Sec. 21.1001. DEFINITIONS. Defines "company," "company proposal," "investment manager," "proxy advisor," "proxy advisory services," "proxy proposal," and "shareholder."
Sec. 21.1002. OBLIGATION TO DISCHARGE DUTY BASED SOLELY ON CERTAIN FINANCIAL INTERESTS. (a) Requires a proxy advisor, except as otherwise provided in this section, to provide proxy advisory services solely in the best financial interest of the shareholders of a� company, based on quantitative, impartial standards, for the sole purpose of maximizing financial return and control associated levels of risk.
(b) Provides that, for purposes of this section, proxy advisory services are not provided solely in the best financial interest of the shareholders if based, all or in part, on non-financial factors, including any commitments, initiatives, policies, targets, or subjective or value-based standards pertaining to certain principles and factors.
(c) Requires the proxy advisory, for any proxy advisory services that are not provided solely in the best financial interest of the shareholders, to take certain actions.
Sec. 21.1003. VOTING RECOMMENDATIONS; CONFLICTS. (a) Requires that, if a proxy advisor provides proxy advisory services regarding a company to multiple shareholders or other interested parties that include voting recommendations that differ in any material respect regarding the same proxy proposal or company proposal, the proxy advisory services be considered not to be in the best financial interest of the shareholders.
(b) Requires the proxy advisor, for any proxy advisory services described in Subsection (a), in addition to complying with the requirements of Section 21.1002(c), to immediately take certain actions.
Sec. 21.1004. VIOLATIONS; DECLARATORY JUDGMENT. Authorizes an affected party, including the company that is the subject of the proxy advisory services, any shareholders of the company, or other interested parties, to bring an action under Chapter 37 (Declaratory Judgments), Civil Practice and Remedies Code, to determine whether a proxy advisor has committed a violation of this subchapter.
SECTION 2. Makes application of this Act prospective.
SECTION 3. Effective date: upon passage or September 1, 2025.
Honorable Bryan Hughes, Chair, Senate Committee on State Affairs
FROM:
Jerry McGinty, Director, Legislative Budget Board
IN RE:
SB2337 by Hughes (Relating to the provision of proxy advisory services in connection with certain entities domiciled in this state.), As Introduced
No significant fiscal implication to the State is anticipated.
The bill would amend the Business Organizations Code as it relates to the provision of proxy advisory services in connection with certain entities domiciled in this state. It is assumed any costs associated with implementing the provisions of the bill could be absorbed using existing resources.
Local Government Impact
No significant fiscal implication to units of local government is anticipated.
Source Agencies: b > td >
302 Office of the Attorney General, 312 Securities Board, 323 Teacher Retirement System, 326 Texas Emergency Services Retirement System, 327 Employees Retirement System, 338 Pension Review Board, 451 Department of Banking, 706 Texas Permanent School Fund Corporation
LBB Staff: b > td >
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Related Legislation
Explore more bills from this author and on related topics
SB2337 fundamentally alters the liability landscape for proxy advisory firms by classifying undisclosed nonfinancial (ESG/DEI) voting recommendations as Deceptive Trade Practices. This law grants Texas-based public companies and shareholders a statutory cause of action to sue advisors for treble damages if voting advice contradicts Board recommendations without a rigorous, quantifiable economic analysis. Implementation Timeline Effective Date: September 1, 2025 Compliance Deadline: September 1, 2025 (No grace period; systems must be live).
Q
Who authored SB2337?
SB2337 was authored by Texas Senator Bryan Hughes during the Regular Session.
Q
When was SB2337 signed into law?
SB2337 was signed into law by Governor Greg Abbott on June 20, 2025.
Q
Which agencies enforce SB2337?
SB2337 is enforced by Office of the Attorney General (Intervention rights and receipt of notices) and Private Right of Action (Shareholders, Companies, Clients).
Q
How urgent is compliance with SB2337?
The compliance urgency for SB2337 is rated as "critical". Businesses and organizations should review the requirements and timeline to ensure timely compliance.
Q
What is the cost impact of SB2337?
The cost impact of SB2337 is estimated as "medium". This may vary based on industry and implementation requirements.
Q
What topics does SB2337 address?
SB2337 addresses topics including business & commerce, business & commerce--general, financial, financial--general and civil remedies & liabilities.
Legislative data provided by LegiScanLast updated: November 25, 2025
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